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Market Report

Market Forecast

For the week ending July 25, 2026

Apples

The apple market is expected to remain mostly steady through July. Gold Delicious and Red Delicious supplies continue to tighten, with modest price increases expected as availability declines. Gala and Granny Smith remain well supplied, keeping those markets stable, while Fuji and Pink Lady volumes are lighter than normal but pricing has held steady.

ASPARAGUS

Mexican asparagus supplies remain limited, keeping FOB pricing elevated. Extreme heat in Baja and frequent rain in Central Mexico continue to impact yields and quality. Supplies are expected to stay tight through September, with Northern Baja providing only limited relief. Peruvian production also remains challenged by warmer winter weather, while growers continue prioritizing higher-priced export markets. Although boat arrivals have increased, overall supply and quality concerns are expected to persist into the fall.  MI season has ended.

AVOCADO

Markets remain steady as the Negra crop winds down and Flora Loca becomes the primary variety. Dry matter levels remain in the mid-to high 30% range for Negra and the mid-20% range for Flora Loca, with shippers working to minimize checkerboarding by keeping the crops separate. California production is winding down, while Peruvian fruit continues arriving on both coasts. We will provide updates as market conditions change.

Berries

MARKET ON WATCH

Blackberries

TIGHT SUPPLY: Blackberry supplies will remain extremely limited, with California production progressing slowly. Oregon and Washington crops are not expected until late July, keeping demand above available supply.

Blueberries

Oregon and Washington production has increased, improving market availability. Michigan volume is also picking up, driving markets lower. Delbene Produce is currently stocking  5lb bulk MI blueberries item 16482.

Raspberries

Baja supplies are improving, with California production slowly increasing. Markets are trending lower as availability continues to improve.

Strawberries

Warmer temperatures and high humidity have impacted quality, causing shorter shelf life, softer fruit, and increased bruising. Quality and texture should improve as humidity decreases, though smaller sizing is reducing overall yields.

Broccoli, Cabbage, & Cauliflower

MARKET ON WATCH

BROCCOLI

Broccoli supplies are slightly tighter this week heading into the weekend. The market is expected to strengthen modestly going into next week.

Brussels Sprouts

Brussels sprout production remains slightly limited, though overall quality is good. The market is expected to remain steady with potential upward movement next week.

CAULIFLOWER

Cauliflower supplies remain strong this week, with the market expected to stay steady heading into next week.

Carrots

Bakersfield is currently the primary growing region, with good sizing and strong availability across all carrot packs.

Citrus

Grapefruit

Star Ruby grapefruit is available, with peak sizing at 48-count. Fruit is shipping from Riverside and the San Joaquin Valley.

Lemons

The lemon market remains elevated due to limited availability and strong demand. Supplies are expected to stay tight through the month, keeping pricing firm. District Two (Ventura County/Oxnard) is in full production and providing the majority of supply, with limited support from imports on both coasts.

Limes

The lemon market remains elevated due to limited availability and strong demand. Supplies are expected to stay tight through the month, keeping pricing firm. District Two (Ventura County/Oxnard) is in full production and providing the majority of supply, with limited support from imports on both coasts.

ORANGES

The lemon market remains elevated due to limited availability and strong demand. Supplies are expected to stay tight through the month, keeping pricing firm. District Two (Ventura County/Oxnard) is in full production and providing the majority of supply, with limited support from imports on both coasts.

CELERY

The market remains steady, with production currently coming from Salinas, Santa Maria, and Oxnard. All sizes are available, with 24-count sizing showing the strongest availability. Shippers continue to be flexible, so promote as much as possible. Overall quality remains strong industry-wide.

Cucumbers

Supply is improving with Baja, Mexico, New Jersey, and local regions supporting stable, promotional markets. Recent heat and rain may impact New Jersey quality, but multi-region production should help minimize disruptions.

Eggplant

Georgia has finished, and Carolina production remains limited during the transition. Supplies are expected to stay tight until larger summer harvests begin in early August.

Garlic

Shipments transitioned to Mexican peeled garlic on June 22, 2026, and will continue through late July to early August when new California crop becomes available.

GRAPES

This is the strongest time of year for grapes, with excellent quality and strong supply loading from Fresno through Bakersfield. Most shippers are peaking on large and extra-large red and green seedless varieties. The market is expected to remain steady with reasonable pricing barring any weather-related disruptions.

GREEN ONIONS

Green onion supplies remain strong overall, with the market expected to stay steady into next week, weather permitting.

Lettuce, ARUGULA & GREENS

ICEBeRG

Favorable weather and schools being out nationwide have created strong supplies across the industry. Suppliers continue to be flexible, so promote as much as possible. Good sizing and weights are expected throughout the week. Value-added items remain at normal pricing and are expected to hold through the month. Current production is coming from the Salinas Valley and Southern California.

LEAF

Romaine, green leaf, and red leaf supplies will remain excellent throughout the week, keeping the market flat. Romaine hearts are currently elevated on contracts but are expected to ease by the end of the week. No escalations are in place for value-added leaf items and are expected to remain stable through the month. Overall quality continues to be above average, with minimal fringe and tip burn reported.

Tender Leaf: Cilantro, Arugula & Spinach

Spinach, arugula, and spring mix supplies remain strong with good quality and are expected to support normal business needs.

KALE

Kale supplies and quality remain strong, with market conditions expected to stay steady into next week.

MELONS

CANTALOUPE

Domestic cantaloupes are transitioning from Central California into new fields in the Westside region. Fruit is peaking on 9-count with strong supplies and promotional opportunities available on new-crop product.

Honeydew

Offshore and Mexican honeydews are finished for the season, leaving domestic production as the primary supply source. California Desert growers were impacted by white fly, causing an earlier-than-expected shutdown and a temporary supply gap before Central California was ready. Contracts remain a priority but are being prorated, with sizing substitutions likely. Tight supplies are expected through the week of 7/6.

WATERMELON

Watermelon demand remains steady following the holiday ADS period. Supplies are available from California, the Southeast, and Texas. DelBene current supply is from Georgia.

ONIONS

MARKET ON WATCH

Onions will continue loading from Central California and New Mexico through the remainder of the summer onion season. Lower yields are keeping supplies tighter and pricing elevated, with conditions expected to remain until Pacific Northwest production begins. Freight continues to be a major market driver, while winter-over supplies remain available from Washington.

Pears

Washington Anjou supplies are very limited, with only a few packers still shipping. California Bartletts have started, but the overall crop is lighter than last season and sizing is trending large. Retail bag programs and larger fruit sizes are expected to keep foodservice supplies tight until Washington production begins in early August.

Peppers (Bell)

California and East Coast supplies are improving, with markets easing as demand softens and production increases. Heat and heavy rains could impact quality and yields later this month, while Midwest and Northeast production is expected to ramp up in August.

Pineapples

Costa Rica supplies remain steady through July, while Mexico volumes decline as production moves past peak. Larger sizes are expected to improve late July, with 6- and 7-count crowned fruit increasing. Crownless 8- and 10-count and organic supplies remain limited.

Potatoes

MARKET ON WATCH

Large potato sizes are tightening as the season progresses and pack-outs decline. Warm winter conditions have impacted storage, reducing usable supply and requiring additional lead time for orders. Washington potatoes are showing excellent quality, with mid-sizes peaking while large and smaller counts remain limited. Florida colored potatoes will continue for another week or two, with yellow varieties tight and reds in a better position. North Carolina sweet potato supplies remain limited until new crop begins.

Squash

Supplies remain steady with strong quality from California, North Carolina, and New Jersey. Yellow squash remains higher priced, while New York production is starting and expected to increase in the coming weeks. DELBENE IS STOCKING AND SHIPPING MI GROWN YELLOW SQUASH & ZUCCHINI.

stone fruit

Peaches, plums, and nectarines are in full production with excellent quality and favorable pricing. Small plums are especially promotable. The Chilean kiwi market remains steady and will continue as the primary source until California resumes in October. Washington cherries are expected to finish by the end of the month.

Tomatoes

Tomato markets remain firm due to tight supplies and steady demand, with Roma and greenhouse tomatoes facing the most pressure. Southeast production is increasing, which should improve availability in the coming weeks, though freight will continue to impact sourcing decisions.

*The data contained in the Del Bene Market Report is provided for informational purposes only, is not tailored to your specific purchasing needs, and is not intended as a substitute for any other publicly available market data or information. The Del Bene market report is compiled from the last-received market data provided by the United States Department of Agriculture (USDA) and/or other market sources. The Del Bene Market Report is subject to change without notice. Nothing herein is the opinion of Del Bene Produce neither assumes any legal liability nor makes any warranty or guaranty, either express or implied, regarding the completeness, accuracy or usefulness of this information. 

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